In an announcement on Friday, Albinder Dhindsa, the founder of Blinkit, revealed that the quick commerce firm, owned by Zomato, will now offer delivery of eyewear products from Lenskart in under 10 minutes. This partnership allows Blinkit customers to access Lenskart.com products swiftly, initially focusing on sunglasses and Lenskart’s Hustlr range, which includes computer glasses. Dhindsa expressed curiosity about the evolution of the Hustlr brand over time.

The expansion of quick commerce services beyond groceries is evident as various categories such as beauty, toys, health, and electronics witness significant sales growth on such platforms. For instance, Arindam Paul, a founding member and CBO at Atomberg, recently shared on LinkedIn that the company has started selling its products on a quick commerce platform, maintaining the same prices as offered on other e-commerce platforms.

Additionally, Blinkit recently announced its availability of PlayStation 5 on its platform. Dhindsa noted that Blinkit customers in Delhi NCR, Mumbai, and Bengaluru can now have the all-new PlayStation 5 Slim editions and controllers delivered within 10 minutes. However, due to high demand, the product quickly went out of stock within a week of its launch. Dhindsa reassured customers on LinkedIn that the company is actively working on restocking PlayStation 5 units at its stores to meet demand.

In Kolkata, approximately 15,000 local shops spanning across Bengal have partnered with Amazon India to provide a diverse range of items essential for various community New Year celebrations. These items include fresh flowers, rangoli, and puja essentials necessary for rituals during festivities such as Poila Baisakh, Ugadi, Gudi Padwa, Bohag Bihu, and others.

Furthermore, not only shops specializing in traditional festival items, but also those selling home furnishings, kitchen appliances, personal care products, computers, and peripherals have joined Amazon for this occasion. The collaboration aims to cater to the diverse needs of customers during the New Year celebrations of different communities.

These local partner shops of the e-commerce giant are situated in prominent locations across Kolkata, Howrah, Durgapur, Nadia, Hooghly, and Kharagpur. Abhishek Jain, the head of local shops at Amazon India, assured that orders placed would be promptly delivered to customers.

The festivals such as Poila Baisakh, Ugadi, Gudi Padwa, Bohag Bihu, Maha Vishubha, and Sankranti are celebrated with great fervor in various regions. In Bengal, these New Year festivals are embraced by the respective communities residing in the state.

Jain further elaborated that this year, nearly 4,700 sellers are offering approximately 60,000 festival-themed products across India through Amazon’s platform. The company anticipates an increase in the number of sellers partnering with them, thereby enhancing the variety and accessibility of festival-related products for customers nationwide.

Indiamart, a prominent B2B e-commerce platform, has announced the appointment of Jitin Diwan as its new Chief Financial Officer (CFO), effective May 15, according to a regulatory filing on Monday. Diwan brings over 17 years of experience to his new role, having previously served as the Head of Finance (Vice President) at Upstox Securities and holding positions at companies like Amazon India, Bharti Airtel Limited, and Vodafone.

Diwan will succeed Prateek Chandra, the current CFO, who will transition into a new role within the company as Chief Strategy Officer starting June 15.

The filing also revealed Indiamart’s recent investments totaling Rs 1100 Cr in pursuing inorganic growth opportunities across B2B, Fintech, Logistics, and business SAAS sectors. It mentioned acquisitions of Busy Infotech and Livekeeping Technologies, along with multiple minority investments. To further nurture and grow these investee companies while exploring organic and inorganic growth opportunities, Indiamart has created the new role of Chief Strategy Officer.

Furthermore, Indiamart has appointed Nikhil S. Prabhakar as its Chief Information Officer. Prabhakar, with over 13 years of experience, brings expertise in business management, sales management, product management, and leadership. Before joining Indiamart, he was associated with companies like Pristyn Care, Ola Financial Services, and Bharti Airtel.

In addition to these appointments, Dinesh Chandra Agarwal has been re-appointed as the Managing Director and CEO for a term of 5 years, effective from January 8, 2025.