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Amar Bose: The MIT Genius Behind the Bose Audio Revolution

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Amar Bose, the founder of Bose Corporation, is celebrated not only for his contributions to audio technology but also for his enduring legacy in the realms of research and innovation. As a graduate student at the Massachusetts Institute of Technology (MIT), Bose’s dissatisfaction with an expensive stereo system set the stage for a groundbreaking career.

Early Inspiration and Academic Pursuits

Amar Bose was born to an Indian Bengali father, Nani Gopal Bose, and an American mother. His early life was marked by a passion for tinkering with electronics, a passion he carried into his academic career. Bose enrolled at MIT, where he completed his undergraduate, master’s, and doctoral degrees in electrical engineering. His time at MIT laid the foundation for his future endeavors, particularly his focus on acoustics and sound systems.

In 1956, while still a graduate student, Bose purchased a high-priced stereo system. To his dismay, the system’s performance fell short of his expectations, sparking his interest in improving audio technology. This experience led him to explore the principles of acoustics, ultimately leading to his lifelong mission to create better sound systems.

Founding of Bose Corporation

In 1964, Amar Bose founded Bose Corporation with the aim of developing audio equipment that could reproduce the rich, immersive experience of live music. His innovative approach involved studying how sound interacted with different environments, particularly focusing on reverberant (indirect) sound. This research culminated in the creation of the Bose 901 Direct/Reflecting speaker system in 1968, which became a benchmark in the industry.

Bose’s unique perspective on sound engineering emphasised the importance of psychoacoustics—the study of how humans perceive sound. His designs often included multiple small speakers that directed sound towards walls and ceilings, creating a more natural and enveloping audio experience.

The Birth of Noise-Canceling Technology

In 1978, during a flight, Bose conceived the idea of noise-canceling headphones. By 1989, Bose Corporation had introduced the first commercial noise-canceling headset, a groundbreaking product that became popular among pilots and travelers alike. This innovation underscored Bose’s ability to transform everyday challenges into revolutionary products​​.

Innovations and Legacy

Beyond speakers, Bose Corporation expanded into various areas of audio and sound technology. Notable products include the Bose Wave Radio. These innovations solidified the company’s reputation for high-quality audio products, widely used in homes, vehicles, and professional venues worldwide.

Bose’s commitment to long-term research and development was evident in projects like the Bose suspension system for cars, which aimed to enhance ride comfort through advanced engineering. His approach to innovation was characterised by patience and a willingness to explore seemingly impossible ideas—a trait that set him apart in the corporate world.

Educational Contributions and Philanthropy

Amar Bose’s connection to MIT extended beyond his student years. He joined the faculty in 1956, teaching electrical engineering for over 45 years. His classes were renowned for their depth and focus on both technical knowledge and broader life skills. In 2011, Bose made a significant philanthropic gesture by donating a majority of the company’s non-voting shares to MIT, ensuring that the institution benefited from the company’s profits.

This gesture was not just a financial contribution but also a testament to Bose’s belief in the power of education and research. The dividends from these shares have been used to fund various research and educational initiatives at MIT, including the Amar G. Bose Research Grant Program, which supports innovative and cross-disciplinary projects.

Amar Bose passed away on July 12, 2013, leaving behind a legacy of innovation, education, and philanthropy. His contributions to audio technology and his commitment to excellence continue to inspire and influence the fields of engineering and acoustics​.

Amar Bose’s legacy is a testament to the power of curiosity, innovation, and education. From a disappointed customer to a revolutionary in the audio industry, his journey illustrates the profound impact one individual’s vision can have on technology and society. Bose’s story is not just about the products he created but about the enduring principles of curiosity, excellence, and a relentless pursuit of knowledge that continue to inspire generations.





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Thesys secures $4M funding led by Together Fund

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AI startup Thesys bags $4 million funding in a round led by Together Fund. The round also saw participation from 8VC, the company said in a statement.

The startup will use the funding to bridge the gap of user experience with AI agents. As a visual collaboration tool, the company will also provide a platform that will enable businesses to ideate, visualise, and ship intelligent experiences at scale.

“The way we engage with technology is changing faster than ever. Static interfaces simply don’t meet the demands of today’s AI-capabilities…At Thesys, we’re building tools that make it possible for businesses to adapt and thrive in this new era,” said Parikshit Deshmukh, Co-founder, Thesys. 

This evolution is about unlocking the full potential of AI-driven interactions and delivering unparalleled user experiences, he added.

“The future of AI relies as much on intuitive, adaptive interfaces as it does on backend capabilities. Thesys’ vision for Generative UI aligns perfectly with Together Fund’s commitment to enabling founders who are redefining the user experience,” said Manav Garg, Co-founder and managing partner of Together Fund.

“By empowering teams to create real-time, personalized interactions, Thesys is setting a new standard for AI-driven interfaces. We’re excited to support their journey in transforming the role of design and development tools for the next generation of AI applications,” he added.

The company, founded by Rabi Shanker Guha and Parikshit Deshmukh this year, emerged from the understanding of the need to provide support in the shift towards AI-driven interfaces, it said.

“Thesys envisions a future where all interfaces dynamically adjust to each user’s behavior, preferences, and needs—driven by what the company calls “Generative UI”. Unlike traditional static interfaces that rely on predefined paths, Generative UI uses AI to create unique, adaptive user interfaces on-the-fly, allowing businesses to provide truly personalized digital experiences,” the company added.

The company plans to launch a UI SDK that is set to enable developers to seamlessly integrate Generative UI into their applications. Additionally, post its closed beta launch, the company plans a general availability (GA) with its product within the next quarter positioning itself as the go-to product toolkit for businesses looking to stay ahead in the AI revolution.

“Thesys is pioneering a transformative shift in UI design workflows by integrating AI-driven adaptability… Their Generative UI approach aligns with our commitment to investing in technologies that drive innovation in user experiences,” said Bhaskar Ghosh, partner at 8VC.





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BrowserStack launches AI-driven Low Code Automation tool

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Software testing platform BrowserStack has rolled out Low Code Automation, a solution to simplify test automation for quality assurance teams, developers, and non-technical users. 

The newly launched solution will address challenges faced by software teams, including manual testing delays and complex automation frameworks, BrowserStack said in a statement. 

While traditional test automation requires coding expertise by often limiting non-technical testers to contribute, this tool allows user—irrespective of their technical background—to create and manage AI-driven automated tests without writing code. Users can also use BrowserStack’s cloud infrastructure for reliable test execution.

“(The AI-powered Low-Code Automation (LCA) simplifies the process of building and maintaining test automation suites compared to traditional tools like Selenium. It reduces the steep learning curve and complexity often associated with automation projects, leading to a quicker return on investment (ROI),” Chintan Doshi, Director of Product Management at BrowserStack, told YourStory

To support development teams worldwide, Low Code Automation speeds up testing cycles, boosts product quality, and enhances user experience by reducing technical barriers. 

“Citizen testers—such as business analysts, product managers, and customer support teams—can easily add validations and create automated tests with the test recorder, without requiring coding skills. This reduces their dependency on developers and QAs and empowers them to actively contribute to testing efforts,” Doshi explained.

Founded in 2011 by Ritesh Arora and Nakul Aggarwal, BrowserStack provides a cloud-based platform for developers to test websites and mobile apps across devices, operating systems, and browsers on demand.

With headquarters in San Francisco and Mumbai, the company has expanded its product line to include over 15 products, of which 10 were launched in the past 18 months.

In August, the Accel-backed firm acquired Berlin-based Bird Eats Bug, an advanced bug-reporting tool. The acquisition aims to address the existing gaps in bug reporting and streamline fragmented testing workflows.





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Flipkart’s delivery arm Instakart reports widening losses, lower revenue in FY24

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Flipkart’s delivery service arm Instakart’s FY24 losses increased multifold to Rs 1718.4 crore, from Rs 324.6 crore in the previous year, hurt by higher expenses and marginally lower revenues. 

The company, which is in the logistics, warehouse, courier and allied services business, clocked an operating revenue of Rs 12,115.3 crore in FY24, 5% lower than Rs 12,787.4 crore it posted a year ago, according to filings made with Toefler. 

During the period, the company’s total expenses increased 6% to Rs 14,149.4 crore, mainly driven by employee benefit and other expenses. 

Logistics services accounted for the majority (about 78%) of Instakart’s total operating revenues, with Rs 9,429.8 crore, marginally lower than what it collected in the previous year.

Warehousing services, which accounted for about 10% of total operating revenues, witnessed a 28.4% drop in revenue, while collection services, which accounted for 12%, remained stable. 

Just a week ago, Flipkart Internet reported a 21% rise in FY24 revenue at Rs 17,907.3 crore helped by rising income from its advertising services.

Flipkart India Ltd, which is Flipkart’s business-to-business (B2B) arm, reported a 26.4% rise in revenue from operations at Rs 70,541.9 crore in FY24. 





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