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The city of Bengaluru is known for its tech savviness and quirky approach to a variety of things. Netizens often share something unique they spotted in the city, which they dub Peak Bengaluru.
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An X user (@vishnubogi) shared a photo of a street vendor selling peanuts and what made him stand out was his marketing skills. While a lot of street sellers adopt different ways such as speaking some witty lines at the top of their voices to entice customers, this vendor took a slightly sophisticated route.
The vendor put up two posters on his cart, one of which was a twist on a famous quote by American business magnate and investor Warren Buffett. He posted two rules, the first one being “never lose a customer”. The second rule is to never forget rule number one. In the other poster, he listed the benefits of having peanuts such as their nutritional value, protein, unsaturated fats, fibre, vitamins E and B, minerals and preventing heart diseases.
See the post below:
My @peakbengaluru moment.
Product Features – Benefits. Perfect FAB-ing!! pic.twitter.com/rEY3dqBJuc— baigankibaataan (@vishnubogi) November 10, 2023
In September, a man who took an autorickshaw in Bengaluru was impressed by the way the driver was marketing his Instagram account to increase his followers by printing his handle name on the vehicle itself.
Udayan, founder of GrowthX, shared a photo from inside the autorickshaw that had the driver’s Instagram handle printed in the front. He said the rickshaw driver wanted him to share his photo on social media and tag him. The driver claimed that it was normal for people to post photos of rickshaw rides while on their way to work. “Not going to lie, I love the hustle. And this is 100% @peakbengaluru,” Udayan wrote.
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